Patagonia on Instagram: "“Our general definition of success for this was about as loose as our definition of running.” When Matthew Tufts (@matthew_tufts), Tristan Kodors and Everett Craig set out to attempt a 50-mile, west-east traverse of British Columbia’s Selkirk Mountains, they didn’t exactly know what to expect—other than the fact that things probably wouldn’t go according to plan. Watch the full story at the link in bio."

Team Spots Massive Silhouette Walking Along Patagonian Snow Ridge

Patagonia on Instagram: "Three surfers and a whole lot of natural rubber wetsuits meet the remote coastline of British Columbia. Join Paige Alms (@paigealms), Moona Whyte (@moonawhyte) and Kyle Thiermann (@kyle_tman) as they put our cold-water gear to the test and find some fun waves along the way. Read the story and watch the film through the link in bio."