At WhatUsersDo, we’re about unearthing the WHY of user behaviour, so that web teams can look beyond their analytical reports and really understand their users. Usability or UX testing is the process ...

The fundamental purpose of user testing is to better understand and empathize with the core users of a digital product. Unfortunately, user testing is often an afterthought. From card sorting to ...

In digital marketing, there is a constant drive for innovation—not only for clients but also from competitors and in the new technology available in this field. One such “tool” that has taken center ...

In today's business world, digital experiences have become the make-or-break factor. They're the virtual front doors to enterprises, the first impression that counts. In 2022, the global e-commerce ...

Cross browser testing lets you debug browser-specific compatibility errors, which helps ensure that you are not alienating a significant portion of your target ...

Usability testing shows how well a solution meets people's needs and highlights areas for improvement. Here are seven areas to watch. An essential part of a user-centered design process is assessing a ...