NEW YORK - AAA says more than 36 million Americans will travel 50 miles or more away from home on Memorial Day weekend. If you're unsure where to go, there are 50 state tourism departments eager to ...

A slogan is a short, catchy summation of a company or product that accompanies a logo and is often featured as the last spoken words in advertisements. The most successful slogans become familiar to ...

Need to build brand awareness in an over-communicated market? Consider using a tagline. A snappy tagline tied to your firm’s Unique Selling Proposition (USP) can answer the prospect’s question “Why ...

PETALING JAYA: Prime ministers come and go. And so do the snappy slogans that come with each leader. Taglines such as Wawasan 2020, 1Malaysia, Malaysia Prihatin, Keluarga Malaysia, and now Malaysia ...

Every time Mallory publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from ...

They end up being some of the most memorable parts of a campaign. — -- Campaign slogans can hold more power over voters than any one soundbite or debate performance. The catchphrases are meant to ...

Slogan, a battle cry then of a Highland clan in Scotland, is now generally accepted by the English dictionary as a word that connotes a motto, a saying, a jingle, a catchphrase or a watchword. To some ...

A new tourism masterplan is now making the rounds of stakeholders. The masterplan aims to raise tourist arrivals to 12 million by 2022, doubling the target this year of six million visitors over the ...